Why "do you use social media?" is the wrong question for marketers to ask

David Meerman Scott had a good post today…But my question to you is if you are reading this, you are participating in social media, find out why!

Have you noticed there are a bunch of polls and research reports that ask people questions such as “Do you read blogs?” or “Do you use social media?” or “Do you go to video sharing sites?” Often the resulting data show rather small use compared to those who, say, use search engines or email.

Rest of the blog post  is on Web Ink Now, and written by David Meerman Scott.