The Business901 Blog is hosting an abridged version ( 7 parts) of our Leans Sales and Marketing online workshop. Each day, the blog post includes a brief introduction, short video, workbook page and recommended reading. A complete outline is available at Lean Sales and Marketing BlogShop Would you like this delivered to your inbox? An Read More …
The Business901 Blog is hosting an abridged version ( 7 parts) of our Leans Sales and Marketing online workshop. Each day, the blog post includes a brief introduction, short video, workbook page and recommended reading. A complete outline is available at Lean Sales and Marketing BlogShop Would you like this delivered to your inbox? An Read More …
Where do you start with Lean? I decided to start with Management expert James P. Womack, Ph.D., the founder and senior advisor to the Lean Enterprise Institute, Inc., a nonprofit research, education, publishing, and conference company that he began in August, 1997, to advance lean thinking around the world. The intellectual basis for the Cambridge, Read More …
Do you know the right job for your product? From Innosight and authored by Clayton M. Christensen, Scott D. Anthony, Gerald Berstell, Denise Nitterhouse (though this conversation was about products it applies equally to service products): The market segmentation scheme that a company chooses to adopt is a decision of vast consequence. It Read More …
Thanks for finishing the course! Please watch this presentation Lean Sales And Marketing Lean Marketing Lab (About 12 minutes long) You will need a Flash Player Visit Lean Marketing Lab Having Lean in your Sales and Marketing toolbox is the most sustainable advantage that you have in the marketplace. There is only so much we Read More …
Where do you start with Lean? I decided to start with Management expert James P. Womack, Ph.D., the founder and senior advisor to the Lean Enterprise Institute, Inc., a nonprofit research, education, publishing, and conference company that he began in August, 1997, to advance lean thinking around the world. The intellectual basis for the Cambridge, Read More …