Service Design via a Design Thinker ebook

Design Thinker, Arne van Oosterom, Partner at DesignThinkers in Amsterdam was my podcast guest recently. This is a transcription of the podcast. Arne is also a lecturer and chairman of the Service Design Network, Netherlands. He works with a broad range of associates around the world, and in a network allowing them to be extremely Read More …

Lean Sales & Marketing Summit Announced

I am honored to be included on the same agenda with noted author, speaker, and lean pioneer Bill Waddell. On April 17th, Bill will be presenting Aligning the Entire Organization to Achieve the Sales Strategy. He will show you how to devise a sales and marketing strategy built around creating the most value for your customers; Read More …

The Strength of an Architect is in their Collaborative Abilities

My initial interest for this podcast was the perspective of Design from an Architect’s viewpoint. How does it differ from an industrial engineer or even an industrial designer, or other Design fields such as marketing? What makes an architect thought process different? I was surprised not in the answers that I received from my guest, Read More …

Should your Organization start Thinking like an Architect?

We accept that Architects have an ability to design pleasing structures. I feel another part of their repertoire is equally as important; It is the ability to visualize the change needed between current and the future state and to successfully chart the path for evolving to it. You may believe that these traits are common Read More …

How to Design like an Architect

Doug Patt of How to Architect created this video, How to Design like an Architect which is a great intro to this weeks podcast, Design from an Architects Perspective. I encourage you to visit Doug’s site. It is well constructed and very impressive from both a visual and ease of use perspective.  Doug has a Read More …

Co-Creation and Open Innovation from HYVEinnovation

One of my favorite videos recently has been the HYVEinnovation video on Co-Creation and Open Innovation. If you have not seen this it is well worth your time to view. Related Information: Do You Know the Right Job For Your Products? Will Product Managers embrace Open Innovation?Do you co-create value with your Customer? A Service Read More …