Successful Lean Implementations

Training Within Industry TWI may be the Missing Link for a successful Lean Implementation. Jim Huntzinger believes it was for him and explains why it was for Toyota also. It is a learn-by-doing approach that helps your team leaders create a high performance, cross functional team. Podcast: Is Training within Industry (TWI) old hat? TWI Read More …

Mapping differs in Lean Marketing

In the Lean Marketing concept Value Streams differ from the more traditional approaches found in other Value Stream Mapping Process. It’s primary focus is not the discovery of waste but of process improvement with a very specific strategic intent, delivery of superior value for the execution of an organization‘s value proposition. This means that the Read More …

Rapid Decision Making enabled thru Lean Accounting

Lean Accounting provides the strategic tools for lean management by focusing on visual shop floor measures for Rapid Decision Making; coupled with management accounting tools for longer term planning. Lean accounting is an integral part of the lean management system, as well as a vital tool for strategic decision making. My guest on the Business901 Read More …

Can Voice of Customer deliver

In Dr. Reidenbach’s book, Listening to the Voice of the Market: How to Increase Market Share and Satisfy Current Customers, he makes a strong case that obtaining the Voice of Customer is just not good enough, it must be Voice of Market. He maintains that you cannot focus solely on your organization’s customer but on Read More …

Unclear Customer Value leads to Failure

All of us know we must distinguish ourselves in the marketplace to be successful. However, do we go to the marketplace to find that unique dimension of matched value is? In fact, there’s been study after study showing that we don’t even get out of our own organization with an understanding of our own unique Read More …

Be part of the first Webinar Series on the 5Cs of Driving Market Share

Since the publication of  Listening to the Voice of the Market, Dr. Reidenbach has published Six Sigma Marketing and created the Six Sigma Marketing Institute.  This month we have launched the initial product The 5Cs of Driving Market Share. I know that you want to stay on top of the latest developments and innovations that Read More …