Challenges associated with scaling a company often include maintaining the quality of products or services, preserving company culture amidst a rapidly expanding team, and ensuring the infrastructure can handle the increased load. It’s like trying to build a plane mid-air; you add parts while soaring to new heights without losing momentum or crashing down. The Read More …
One of the most effective ways to scale a company is by identifying the different wants associated with the problem. How does this solution need to feel to the people who matter: the potential users, potential partners, and even competitors? Scaling a company is a crucial step in the growth and success of any business. Read More …
Traditional problem-solving methods often rely on a linear and structured approach, limiting creativity and innovation. This is where action learning comes in. Originally developed in the 1940s by Reg Revans, action learning is a powerful problem-solving approach emphasizing exploration and adaptation. It is based on the belief that the best way to solve a problem Read More …
Refining your process does not mean narrowing your thinking. It’s the opposite. By pushing ourselves to do research and analysis out of our comfort zone, we will push our thinking in constructive ways. The idea is to receive new inputs to gain insight from others continually. Recognizing where things may be working for you (where Read More …
Traditional sales and marketing tactics are losing effectiveness as the digital environment becomes increasingly saturated and sophisticated. Gone are the days when a simple advertisement or a cold call could capture the attention of potential customers. Consumers have more control over their content and how they engage with brands. They are bombarded with information from Read More …
From understanding consumer needs to identifying market trends, aligning research with product delivery is paramount. Adopting research as a linchpin for product development helps companies make informed decisions, reduce risks, and boost their chances of achieving a competitive edge. In this article, we explore how aligning research initiatives can ensure the delivery of exceptional products Read More …