Managing Customer Value
If we find the constraint what is the first thing we want to do, fix it. That’s our natural tendency. Many of us have learned to go through the Theory of Constraint Five Focusing Steps: Identify the system’s constraint. Decide how to exploit the system’s constraint. Subordinate everything else to the above decisions. Elevate the Read More …
One of the best things about developing a Marketing Kanban is it allows you to create a separate cadence for each marketing segment. The old saying is Different Strokes for Different Folks. Why should marketing be any different? The Value Stream Marketing diagram symbolizes exactly how important a cadence is. I use a typical Scrum Read More …
Jim Benson of Personal Kanban fame tweeted (Jim is @ourfounder on Twitter): All Kanban practitioners should really learn the true meaning of flow. awesome video! When I reviewed the video I kept coming back to Kanban by David Anderson and his definition of Bootstrapping a Kanban. David discusses that every Kanban needs a beginning and Read More …
What keeps your attention? As a small business owner do you find yourself struggling to stay on top of your marketing, always something else to do? I would recommend to establish an effective marketing program that you create a game out of it. Creating a visual process with your Marketing Kanban can effectively do that Read More …
David Anderson, author of the recent book, Kanban appeared on the Business901 podcast and added 50 minutes of Kanban discussion. This is a transcription of the podcast. David is a thought leader in managing highly effective software teams. He is President of David J. Anderson & Associates, based in Seattle, Washington, a management consulting firm Read More …
Do you think it is Scrum? Do you think it is Kanban? Do you think it is a Marketing Funnel? …or is it all three? Or maybe Agile? This is an empirical view of Value Stream Marketing. The drawing is reflective of a Scrum sprint. Scrum is an iterative, incremental framework for project management and Read More …