As part of the kickoff for the Global Service Jam, Dave Gray was asked to offer some tips on how service designers could use Gamestorming. So he put together a few thoughts in this short video on Blip TV. It covers:
- Job to be done
- Customer Journey
- Service Networks
- Storyboard
- Back Stage
- Value Networks
- Closed Loop cycles
- Anticipate Disruption
- Think Together
Dave Gray is the author of Gamestorming a set of best practices compiled from the world’s most innovative people and companies, condensed into a lightweight, low-tech toolkit that applies tools and rules to the problems of collaboration and teamwork. The approach is a mashup of game principles, game mechanics and work. It’s a set of methods for inventors, explorers, and change agents. A practice made of people, paper and passion. It’s for people who want to design the future, to change the world, to make, create and innovate.
A short video describing Gamestorming:
Related information:
The New Names of Marketing are still PDCA
Group Therapy without a Word
The Common Thread of Design Thinking, Service Design and Lean Marketing
Games maybe your only chance to attract the best and brightest talent
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