The folks over at SimpliLearn have invited me to put on a webinar on Lean Service Design. I am very excited about the opportunity as this will be an accumulation of the past 2-years of experience I have gained since first introducing Lean Service Design in my eBook and accompanying program. I think you will enjoy the expanded thoughts especially in the relationship to SaaS companies. Please register for the webinar, Lean Service Design on September 23rd, 11:30 AM EST.
Great Products are nice, But Great Businesses add Services to them. – www.fastcodesign.com
If you want to get a head start on the webinar, you may want to consider the book or the program…the webinar will reinforce and add to this material.
Lean Service Design changes the way you think about business. No longer can companies focus their efforts on process improvements. Instead, they must engage the customer in use of their product/service rather than analyzing tasks for improvement. We no longer build and hope that there is a demand. We must create demand through the services that we offer and Lean Service Design is the enabler of this process. It changes our mindset of thinking about design at the end of the supply chain to make it look good and add a few appealing features.
Instead, it moves Design and the user themselves to co-create or co-produce the desired experience to the beginning of the supply chain.
The umbrella of Lean offers Service Design a method of entry into a well-established market. Lean has been very successful in Services and Design through traditional practices. However, we must move away from these traditions and institute a wider scope of Design to Services. This download contains a 130-page PDF book, workbook with forms, PDFs and training videos.
Table of Contents
- Chapter 1 – Lean (SDCA)
- Chapter 2 – Service (PDCA)
- Chapter 3 – Design (EDCA)
- Chapter 4 – Trilogy
In addition, for a limited time, I have included 2 popular eBooks from the Marketing with Lean Series:
- Lean Engagement Team (More Info): The ability to share and create knowledge with your customer is the strongest marketing tool possible.
- CAP-Do (More Info): What makes CAP-Do so attractive is that it assumes we do not have the answers. It allows us to create a systematic way to address the problems (pain) or opportunities (gain) from the use of our products and services.
Or, purchase the Lean Service Design Program!
Purchase the 130 page PDF for download, Lean Service Design