Managing Customer Value
There are a lot of different ways to get started with process mapping, but I have found one of the easiest, and most useful is in developing user stories versus the old SIPOC method of Suppliers-Inputs-Process-Output-Customer. Though I am a big believer in a SIPOC, it just I not the right tool for everyone. Especially Read More …
Donna Lichaw helps you navigate the oft-treacherous waters of product development. Helping you not just to tell stories or use stories to promote your product, but to build your products as if they were stories themselves. Her book, The User’s Journey: Storymapping Products That People Love shows you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and Read More …
In this short video, put on by the Ashridge Business School the instructor gives a very good introduction to relationship mapping process. Relationship Mapping is a simple tool that you can make as simple or as complicated as you would like. I have never quite figured how to use this process as my CRM, though I have Read More …
Drew Locher is the co-author of The Complete Lean Enterprise: Value Stream Mapping for Office and Services, Second Edition. Drew was my podcast guest this week and we touched about how the innovative a Value Stream Mapping process could or as Drew put it should be. You can learn more about Drew at his company web page, Change Read More …
Author of The Complete Lean Enterprise: Value Stream Mapping for Office and Services, Second Edition, Drew Locher, is my podcast guest this week and we touched about how the innovative a Value Stream Mapping process could or as drew put it should be. You can learn more about Drew at his company web page, Change Read More …
Part of The Lean Minute Collection on YouTube In the Business901 podcast, Linda Richardson discussed her new book, Changing the Sales Conversation: Connect, Collaborate, and Close. She touched upon one area that intrigued me a great deal, the Value Model. In the value mode, she discusses the importance of understanding and planning to address the Read More …