Managing Customer Value
This mind map predates my commitment to Lean Thinking and particular to the PDCA and A3 processes. This Problem Solving mind map is still useful as an effective reminder of a few of the errors that we make during the problem solving process. A good reminder even for a member or the facilitator of a Read More …
This is part 3 of a 5 part afternoon series depicting the mind maps that I have created on the books of Patrick Lencioni. His website and company, The Table Group offers additional information on these subjects. This mind map was constructed during the listening of the book, The Five Temptations of a CEO, 10th Read More …
It’s tough to implement a philosophy. Most of us whether we care to admit it or not were introduced to Lean, Six Sigma and even Design Thinking through a set of tools. I have written two posts on this subject, a guest blog post on Tim McMahon’s Lean Journey blog titled, Lean Sales and Marketing Read More …
How are you at managing your Products Lifecycles? Are they being managed from Conception to Disposal or in a Green world, Recycled. I find this quite often an area that can develop rapid growth and additional streams of income very quickly. The organizations that are doing well in this economy are a result of taking Read More …
Do you try to quickly to get to why? The purpose of most questioning is to stimulate reflective thinking by probing for needs and concerns. Instead of probing with the 5 why’s try a more subtle approach or architecture for your sales and marketing. In the paper, The Art and Architecture of Powerful Questions by Read More …
A few reasons to consider the Lean Marketing House book: Is there a reason to use Lean in Sales and Marketing? Do you have to be practicing Lean in the rest of the company? Is Lean Marketing the same as Agile Marketing? How does A3 problem solving relate to Marketing? Why is Social Media so Read More …