Marketing with A3 Book Release

Sales and Marketing not only needs to improve but must improve their problem solving skills. The book, Marketing with A3 is the introduction needed. It enables sales and marketing to use the Lean tool of A3 as a template or structured approach for their strategies and tactics. It will also demonstrate meaningful and measurable results Read More …

Start with A3 for Continuous Improvement in Sales and Marketing

Certainly in these days of information overload and web analytics we have more information than ever before to make our decisions with. I believe that this data is extremely important and needed to manage your company and your marketing. This data along with most financial data is all past tense. It tells a little of Read More …

Why A3 Why Now in Lean Thinking

Mike Osterling, the President and Principal Consultant at Osterling Consulting was my guest on the Business901 podcast and our discussion centered around A3 problem solving and A3 thinking. Mike is a long-term Lean Practitioner and an interesting thought on his initial comment in the podcast when I asked, What he has been doing since I Read More …

A3s for Special Causes, Lean for Haiti

January 12, 2010 marked the one year anniversary of the earthquake that devastated Haiti. A fellow Lean Blogger, Mark Graban of http://leanblog.org was fortunate to meet a special person – Russell Maroni, an x-ray tech at Akron Children’s Hospital. He volunteered in Haiti for 15 days in February 2010 as part of the earthquake relief Read More …

Could your Six Sigma Storyboard Compete?

A Six Sigma Storyboard provides a quick, visual summary of a team’s work. They are very well suited as presentation materials to highlight the work of the project, the improvements made and for executive overviews.  I think Six Sigma Storyboard presenters should take it up a notch. A DMAIC presentation can have a little Jazz Read More …