Samuli Pahkala used this A3 for creating a presentation for the World’s Best Presentation Contest 2009. This is a great example of how to use an A3 in a marketing project. Another example is my proposal A3 that is on display on slideshare. A3 – Toyota’s way of solving problems and creating plans A3 is Read More …
Lean Marketing is the Future of Marketing Released as an ebook, Lean Marketing House is now available on the website. “When you first hear the terms Lean and Value Stream most of our minds think about manufacturing processes and waste. Putting the words marketing behind both of them is neither creative nor effective. But the Read More …
Tom MacKay of MacKay NLP Solutions believes we can and that’s what we discussed during this Business901 podcast. Neuro Linguistic Programming (usually called NLP) helps you improve your business, relationships, sporting or artistic performance by teaching you proven strategies that work. People waste a lot of time doing things that don’t get them the results Read More …
Ed Muzio, president and CEO of Group Harmonics was my guest on the Business901 Podcast. This is a transcription of the podcast, Creating a Great Workplace. We had a great discussion on his new book, Make Work Great: Super Charge Your Team, Reinvent the Culture, and Gain Influence One Person at a Time. He is Read More …
Dr. Reldan, “Relly,” Nadler was my guest on the Business901 Podcast. Our talked centered on leadership and developing the state of mind for making effective decisions. It is interesting what I learned about our mental models and as a result our everyday decisions. Dr. Nadler is a leading psychologist and Executive Coach focusing on developing Read More …
This is a transcription of the Business901 podcast, Outside in Strategy– Customer Value with Christine Moorman. She is the co-author of the book (Amazon Link) Strategy from the Outside In: Profiting from Customer Value. Outside in Strategy– Customer Value ebook – Excerpt from the transcription: The other point is the fact that we try to Read More …