This is the audio section of the program I use to provide the basis for Customer Value in my Lean Marketing programs. The series serves as a template for organizations needing to change from a customer satisfaction focus to a customer value focus. It has been deployed in a number of Fortune 100 and Fortune Read More …
Great 5 minute video – Lots of fun! Found it via @MindEdgeOnline on Twitter. Meetings can be a huge productivity & time suck. So what if you took out all of the stupid, wasteful stuff and left only the useful parts? Nicole Steinbok explains how to do just that in 9 easy steps. The Poster Read More …
Peter Drucker moved management away from the the command and control theories of the past bringing the concept of setting objectives and allowing teams to work toward them to management practices. In Lean Marketing practices, I advocated the use of Value Stream Mapping Process to identify: Customer’s Decision Making Path Sales and Marketing reaction to Read More …
Can you really add value or are you just creating another tool to fill out some more paperwork? On the Business901 podcast. Jamie Flinchbaugh the co-author of The Hitchhiker’s Guide to Lean: Lessons from the Road answered this and a few more questions such as: What is a control point? What is control point standardization? Read More …
I was looking for a primer on A3 to include in my blog and found this IW Best Plants Conference: Developing People with A3 Thinking: In this session at the 2009 IW Best Plants Conference, Jamie Flinchbaugh, Founder and Partner, Lean Learning Center provides a basic primer on A3, outlining its use as a method Read More …
Fact: Within any industry – be it hospitals, public accounting firms, manufacturing, governmental organizations or law firms — 20% of the organizations will be dramatically improving much more effectively than 80% of their competitors. What does the top 20% do differently than the rest in their respective industries? In The Escape the Improvement Trap: Five Read More …