Content marketing strategy from start to finish

These guys are talking my language. I believe content marketing is what really works these days and without it it is very hard to differentiate yourself. A quick outline of the book: Defining the organizational goals. Determine the informational needs of the buyer. Determine what you want the customer to do and why this helps Read More …

Line-up for Referral Week – Better test this one for Steroids

A great line-up of guest blog posts and podcast education awaits you during Make a Referral Week – just look at this roster of experts! Mon 09 Anita Campbell, founder of Small Business Trends on strategic partnering    Michael Port, author of Book Yourself Solid on face-to-face networking. Tues 10 Scott Ginsberg, founder NametagTV on being Read More …

Referral Week – do something

Technorati Tags: Duct Tape Marketing ,Referral Week ,Referral Flood ,BNI ,Referral This content from: Duct Tape Marketing Tired of Hearing About E.D. – then do something. I don’t know about you, but I’m getting tired of all the talk of economic downturn (E.D.) and I think, as a group, small business owners are too. Therefore Read More …

Simon tells it like it is, do you?

Simon does and is respected by it says Ree Hines, msnbc.com contributor, who just wrote about how past idols respect him. An excerpt follows: "Despite his reputation as “American Idol’s” tell-it-like-it-is dream dasher, Simon Cowell is popular with the show’s past contestants. A new report in The Star reveals Cowell’s tough talk earned him the Read More …

SPIDER Product Launch Program by Business901

News Release Fort Wayne, IN – This program is based on the Business901 SPIDER product launch template which will allow participants to organize their launch plans into a series of actionable items based on present marketing conditions and practices. The participants can use the template to determine areas to differentiate their product, better define their Read More …