Starting Lean in Product Development and Design

Many of us get in a hurry with Lean trying to think it is this groundbreaking and another silver bullet. We forget that Toyota started working with Deming in the 1950s and progressed through a series of changes to what evolved into the Toyota Production System today. In my podcasts and my experience with leaders Read More …

Prototypes provide a Pathway for Connecting with Customers

Prototyping is a way to introduce our products or services in a very disarming way. It is a way of saying, “I respect your opinion.” Creating that empathetic connection with others can have a profound impact on your company. We all prefer to buy services from people that we perceive to be experts in their Read More …

If You Want to Invent a Better Shovel, Start Shoveling!

This is the Idea (Ideate) stage, the fun part. We get out a bunch of post-it-notes, colored pencils and leave our creativity loose. Or do we… If you want to invent a better shovel, start shoveling! What sparks the flash of brilliance? How does groundbreaking innovation happen? Answering in his infectious, culturally omnivorous style, using Read More …

Exploration Instead Of Definition

The Define Phase is well documented in the Plan of PDCA, Define of DMAIC, Discovery of Appreciative Inquiry or even the Dream of Disney. In the Explore stage of EDCA what makes this phase different? Paraphrased from Nigel Cross’s book, Engineering Design Methods: Strategies for Product Design: Designers tend to use conjectures about solution concepts Read More …

Empathy is at the Heart of Design

The difference between the thought process embedded in EDCA (Service Design) and the other disciplines of Lean can be summed up in one word: Empathy! It is a major differentiator between the traditional process methodologies of Six Sigma, and I say this tongue–in-cheek, Lean. Many times when you review Design for Six Sigma, Lean Startup, Read More …

SDCA & PDCA Are Needed For EDCA

SDCA and PDCA prepare you to maximize EDCA or Design. I like to use the term EDCA learned from Graham Hill to designate the Explore aspect of Lean. I view it as more of Design Type thinking content that allows for that collaborative learning cycle with a customer. Design and Innovation takes place outside the Read More …