Have you ever evaluated where your customer finds value within your company? In Lean you try to find the one best path – the value stream map. In the marketing, we have created the marketing funnel. However, Organizations can no longer feed products to customers, as I described in the blog post, Kill the Sales Read More …
However, The majority of businesses struggle to apply it and when they do they often fail. There are some simple tips that senior managers should consider before taking the plunge – don’t try and do it alone (collaboration means sharing the journey – where to go and how to get there), don’t try to do Read More …
Next weeks Business901 podcast is Vivian Hairston Blade. Vivian is the Founder, President & CEO of Experts in Growth Leadership Consulting, LLC (EiGL Consulting, LLC) based in Louisville, KY. EiGL Consulting focus their energies on helping develop an effective strategy to create customer value. Through a combination of coaching and training, they help you put Read More …
Value Stream Mapping has been a practice that was first introduced in the book Learning to See: Value Stream Mapping to Add Value and Eliminate MUDA by Mike Rother and John Shook. This groundbreaking workbook, which has introduced the value-stream mapping tool to thousands of people around the world, breaks down the important concepts of Read More …
Value Stream Mapping is a process most consider an exercise for finding and removing waste. It is a foundational Lean Tool that typically gets introduced early in a Lean Transformation. A Systems2win Excel template is depicted below: In Sales and Marketing you will utilize a Value Stream Mapping process on a project by project basis but Read More …
Using Microsoft Excel as a drawing tool is a surprise to most of us. When we think of using Excel, we think of creating a spreadsheet and maybe if we are adventurous creating a graph. But there is a hidden power contained in Excel, the ability to draw. One of my most popular blog post Read More …