Managing Customer Value
In a recent tweet from @Kevin_Meyer he expanded on a comment that he left on a Lean Blog about ISO vs Std Work . His tweet said, What I forgot to mention is that the job breakdown aspect of TWI became our engine of kaizen. A little different than the norm. I intended to respond Read More …
Lean Marketing House (More Info): A starting point for creating true iterative marketing cycles based on not only Lean principles but more importantly Customer Value. Recommended 1st reading of series. Marketing with PDCA (More Info): Targeting what your Customer Values at each stage of the cycle will increase your ability to deliver quicker, more accurately Read More …
Many of us use different planning instruments and schedulers. Kanban being one of the most familiar methods to readers of this blog. In the last several months, I have written about the Last Planner® (Last Planner is a registered trademark of Lean Construction Institute (LCI)) and have had several podcast on the subject most notably Read More …
The conversations below emphasize in a world with a high degree of uncertainty, that we must wait for the “Last Responsible Moment” before committing. David Anderson author of Kanban: Successful Evolutionary Change for Your Technology Business says in an upcoming Business901 Podcast: The whole Kanban thing really came about from the challenge of people resisting Read More …
Sales and Marketing in Lean. I have always had a tendency to write about Lean in Sales and Marketing. And, I have written a lot: Lean Marketing House (More Info): A starting point for creating true iterative marketing cycles based on not only Lean principles but more importantly Customer Value. Recommended 1st reading of series. Read More …
Give a man a tool and it is soon outdated. Teach a man how to improve a tool will stay forever. This 90-day program will create a continuous improvement program for your sales and marketing. The foundational work is in Lean, but you will find a flavor of Service Design, Appreciative Inquiry and Design Read More …