Share a Vision with Your Customer
Part of The Lean Minute Collection on YouTube Lean Sales and Marketing: Learn about using CAP-Do
Part of The Lean Minute Collection on YouTube Lean Sales and Marketing: Learn about using CAP-Do
This is a collection of Podcast Transcriptions, called Stacks (see below) through my Issuu channel: Lean Product Development Lean product development (LPD) is lean approach to meet the challenges of product development notably: Need for more innovative solutions Long development cycle times Many redevelopment cycles High development costs Long production cycle times High production costs Read More …
Goods Dominant Thinking still resides in this Lean Manufacturer I have addressed many Lean Manufacturers through the years about applying Lean to Sales and Marketing, and the truth is that it has been a dismal journey to say the least. The areas of software and services mixed with Lean Startup and Agile principles seem to Read More …
There is always an opportunity. However, there is not a step by step method. Innovators, Start-Ups, and even Scaling Businesses look for that formula and try to think of an effective and efficient way to go about it. The problem that exists is that most opportunities are not created they are discovered. You have to Read More …
I have written sparingly the last few years about Outcome-Based Mapping and have used it more and more in my work and specifically in developing marketing plans. What makes the focus on outcomes somewhat different is that we view them from a change in the relationship, activities or actions of the people and organizations that Read More …
LeanWX NYC 2015 was a five-day, single-track conference (Wednesday through Sunday). The conference incorporated short format 20 minute talks, keynotes, Lean Coffee, and open spaces and was organized around presentations, great food (including macaroons flown in from France), and discussions on how organizations can adopt LeanUX, Design Thinking, DevOps, and Kanban in their organizations. Will Read More …