The Connection of QFD, Taguchi, TRIZ

Dr. John Terninko has integrated his diverse experience base (electrical engineering, operations research, organizational development, teaching, continuing education and management consultation) to develop a unique intervention style for organizations. Transcription and Related Podcast An excerpt from the Podcast/Transcription: Joe: What’s the connection between all three of them? John Terninko: Take a Venn diagram, and I Read More …

Marketing Lessons from God

The challenge many organizations have is separating or differentiating themselves from the competition. We have discussions about our unique value proposition or unique selling point but with many organizations once they get down to explaining it, it all sounds the same to the customer. It seems that everyone can be anyone with “good marketing”. Looking Read More …

Need Customers, Create an Effortless Exp

How much of your business innovation focuses on ease of use versus being on the cutting edge? How much of Apple’s success was a result of making things simpler to use versus being innovated? Few Apple products were first to market; they usually were 3rd or 4th to market. However, they always excelled at USE Read More …

The Misnomer of Thinking out of the Box

Do you want to innovate? Try something new? You surround yourself with a bunch of creative people, go offsite and have a brainstorming session. The ideas are abundant and with so many it seems a shame that we can only try a few due to budget or time constraints. The cold hard truth is that Read More …

Keep Users Happy, and Customers Follow

Half of all consumer purchases are either transacted online or driven by online research and word of mouth. To succeed in the digital marketplace, it’s no longer customers that matter most, but users—anyone who interacts with your company digitally. Keep users happy, and customers follow. I asked Aaron Shapiro CEO of digital agency HUGE and Read More …

Standard Work in Lean Services

Standard Work is a big part of Lean. But there seems to be a lot of confusion about that in services. Can Standard Work still be a part for the creative type and for services? I asked Debashis “Deb” Sarka, one of world’s leading lights in the space of Service Lean. Related Podcast and Transcription: Read More …