Lean Implementation: Use the Language of Industry

“Until these guys actually did it hands-on, it just didn’t register with them.” – Scott Sedam Scott Sedam is President of TrueNorth Development and Todd Hallett, AIA, President of TK Design & Associates, Inc. are my guest this week on the Business901 podcast. These guys are at the forefront of Lean in the Homebuilding sector. Read More …

Sales Process Engineering is not Lean Sales and Marketing

It is not the Process, it is the Conversation Joseph Juran observed, “There should be no reason our familiar principles of quality and process engineering would not work in the sales process.” In Management of a Sales Force, a sales process is presented as consisting of eight steps. These are: Prospecting/Initial contact Pre-approach planning the Read More …

Customer Retention Assessment

The typical company will focus on growth by emphasizing customer acquisition. However, market share growth is highly dependent on been able to retain customers. In that area, all that is needed is to find the source or the reason why they defect and then slow the rate of that defection. I doubt that you will Read More …

Building Value into the New Product Development Process

Dr. Eric Reidenbach has been a favorite author, mentor and collaborator with me through recent years. We developed the info-program Driving Market Share  where we spent a great deal of time discussing his favorite past time, the subject of value. He has given me the honor of posting his latest article. I have taken the Read More …

Capitalize on the Speed of Value to Insure New Product Success

Dr. Eric Reidenbach has been a favorite author, mentor and collaborator with me through recent years. We developed the info-program Driving Market Share  where we spent a great deal of time discussing his favorite past time, the subject of value. He has given me the honor of posting his latest article. I have taken the Read More …

Thoughts on Healthcare Kaizen

Lean Healthcare has been a central part of many of my podcasts and is a much talked about field these days. A result of not only the cost savings that Lean provides but the ability of Lean to assist in prevention of errors and time-saving. There have been few greater advocates of the application of Read More …