The word of business is changing. Your typical hierarchy structured in an organization chart may still exist but the age of communication has really changed the work structure and who is influencing the way you do work and from a marketing perspective how your customer is influenced. Learn the basic concepts of influencing through this Read More …
This storyboarding process used by Disney is just absolutely sensational. Disney was a storyboarding freak! Not only does a storyboard allow for a dress rehearsal of the final product but by the very fact of being posted on the wall,it elicits early feedback and encourages quick, painless editing, leading to significant savings in time and Read More …
Customer Value is the ultimate metric for your business to track and is the best leading indicator for future market share. Defining value can be difficult but a straightforward definition and the one I like to use is simply what is your product or service worth. Value is what wins in the marketplace and is Read More …
Jason Fried is the founder and CEO of 37signals. Fried is a passionate leader in the field of simple, clear, and elegant web-based user interface design. He spearheaded the concept, design, and development of Basecamp, 37signal’s web-based project management tool for designers, freelancers, and creative services firms. Fried is also the co-author of Defensive Design Read More …
Jim Huntzinger has over twenty years experience developing lean enterprises through system design and development, implementation, and guiding organizations both strategically and tactically through the transformation process. Currently he is the president and founder of the Lean Accounting Summit, TWI Summit, and Lean and Green Summit. The podcast was a great overview of Lean Accounting Read More …
Even Forrester Research keeps their measurements simple. Forrester Research, Inc. (Nasdaq: FORR) is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. For more than 24 years, Forrester has been making leaders successful every day through its proprietary research, consulting, events, and peer-to-peer executive Read More …