Marketing Plan Pro Review

A review by Ivana Taylor on the new Marketing Plan Pro.  A good PR piece for Duct tape Marketing. Remember the definition of PR: A positive mention of your product or firm by a 3rd party. Best Points Practical and easy to use — This is not your corporate marketing plan. It is intuitive and Read More …

Red Flags: When Your eyes Are Deceiving you

Posted by Elizabeth Walker on September 05, 2008 at 09:49 AM | Permalink Fellow Duct Tape Marketing Coach Liz Walker had some great comments on her blog the other day here are the highlights: What’s a Red Flag? It’s a belief our client is basing decisions on, which we have learned time and time again Read More …

The Real Secret To Apple’s Success

Rohit says it like it is. If you owned your own distribution would it be successful? At some point just about every marketer is bound to look at something that Apple is doing and wish they could have done it for their own brands. There are a few other brands that have this universal admiration Read More …

The Most Valuable Source for Leads

It is one thing to quantify the leads but another to ignore the results. Tomorrow the results will post. Ever hear of a customer referral program????? From the Entireweb Newsletter *   September 2, 2008   *   ISSUE #471 The Most Valuable Source for Leads(cont) With all of this insight , how did the same channel executives, Read More …

Marketing Plan Pro powered by Duct Tape Marketing

I went through an in depth workshop with John Jantsch and the Marketing PlanPro guru’s. To tell the truth when I was looking at the Beta version, I was kind of ho-hum about the whole thing. But this looks pretty impressive as a finished product. Special offer on August 24th Release Date, details coming soon! Read More …

Not all Email Marketing is SPAM

  Scott over “ScLoHo’s Collective Wisdom dedicated to Marketing, Advertising and the Creative Process“ – posted this today and it fits in with Rich Sloans post the other day. So 2 great tips on one blog.   Not all Email Marketing is Spam. But Email Marketing is different from Direct Mail. Check out this article Read More …