Managing Customer Value
The thought process that I try to embed in Lean Service Design can be summed up in one word: Empathy! It is a major differentiator between the traditional process methodologies of Six Sigma, and I say this tongue–in-cheek, Lean. Seldom when you search (like never) the index of books on Design for Six Sigma, Lean Read More …
The other day, I wrote about all the Maps in Service Design. Right or wrong, there has to be a reason we like all these maps. I think the idea of doing one is attractive to most but after starting the process many people get hesitant, the questions get hard. Whether we are mapping in Read More …
Marc Stickdorn is one of my favorite resources on Service Design. Even without that endorsement, he has earned his recognition as the co-author of This is Service Design Thinking. Marc appeared on the Business901 podcast, Service Design Thinking Podcast with Marc Stickdorn. Below is an excellent presentation on Service Design with a little Service Dominant Read More …
There seems to be as many maps in the Service Design world as there is time in the Lean world. Have you ever thought of how many different types of time, there are in the Lean World? Lean has an infatuation with time: Lead Time, Takt Time, Cycle Time, Machine Time, Process Time, Value Add Read More …
I found this talk fascinating. Being mindful of hearing is seldom considered in design and is an area that service design should consider when designing the customer experience. Because of poor acoustics, students in classrooms miss 50 percent of what their teachers say and patients in hospitals have trouble sleeping because they continually feel stressed. Read More …
Chesbrough is to open innovation what Christensen is to innovation in general, and his concepts and ideas are spot on. Chesbrough is the executive director of the Haas Center for Open Innovation, rethinks the concept of open innovation to tackle a new economy. In his new book, Open Services Innovation, Chesbrough offers the tools to Read More …