In my Lean Sales and Marketing work, I have become quite intrigued with the CAP-Do Cycle and Scenario Thinking. You can find out more information on the Lean Sales Method page and Planning with Scenarios. Both of these methods have taken traditional Lean thinking, and we might say turned it on its head. Instead of Read More …
Michael Dobson (@sidewisethinker), author of Project: Impossible – How the Great Leaders of History Identified, Solved and Accomplished the Seemingly Impossible – and How You Can Too! said in the podcast: Well, to be honest one of the things, if it hasn’t happened in your career yet, I’m saying this to the audience. I’m sure Read More …
The traditional marketing outsourcing strategy is that you will find someone or an agency that has done wonders for friends of yours or can produce an outstanding portfolio of accomplishments. You will interview them, and those items of brilliance will be demonstrated. You will hire one, and they will probably deliver outstanding content. You may Read More …
Irene Etzkorn, my guest on the Business901 podcast What it takes to Simplify, is a worldwide authority on simplicity. As executive director of Simplification, she built the Simplification practice of Siegel+Gale. Her clients include the nation’s top banks, brokerage firms, insurance companies, utilities, and health care providers. Irene and Alan Siegel have recently authored Simple: Read More …
How can a non-profit implement Toyota’s legendary production system (TPS) to increase the number of meals distributed to people who are still affected by Superstorm Sandy? Watch this movie – and spread the news. Toyota is going to donate up to 1,000,000 Meals for every video viewed between June 20th and July 19th to the Read More …
Have you ever been part of an impossible project? Next week’s Business901 podcast guest is Michael Dobson, author of Project: Impossible – How the Great Leaders of History Identified, Solved and Accomplished the Seemingly Impossible – and How You Can Too!. The book was a fun read for me and so was the podcast. Michael Read More …