Managing Customer Value
WCBF will be approving a limited number of Storyboard/Poster presentations for display at WCBF’s 4th Annual Global Lean, Six Sigma and Business Improvement Summit, taking place at the Swan and Dolphin Resort, Walt Disney World, Orlando , October 14-15 2009. Presenters will need to be available to discuss their storyboards on both days of the Read More …
On the Business901 podcast, I had the pleasure of interviewing Jeff Slater, the Operational Excellence and Productivity Leader for Sonoco. Sonoco is a $4.1 billion global manufacturer of industrial and consumer products and provider of packaging services, with more than 300 operations in 35 countries, serving customers in some 85 nations. Jeff is an expert Read More …
If you can’t wait for my webinar in a week, I have enclosed a 10-item list on how I would start marketing a Lean Six Sigma Consultant or for that matter an organization. Get all the material you have and a list of all your listings and advertising you are running. When I do this Read More …
I believe that Lean Six Sigma Consulting has the greatest opportunity ever and in my terms, opportunity = NEED. What we need is the greatest transformation of efficiencies from know-how to implementation, and I think Lean Six Sigma is ideally suited to fulfill that need. Marketing your Black Belt is based specifically on addressing these Read More …
Recently, after reviewing the Duct tape Marketing Blog, I was thinking about what John had said: Sometimes the Secret to Marketing is Just Being There. I wholeheartedly agreed with him, and wonder why there is such a lack of consistency in most people’s marketing, including my own. Most people that are familiar with Lean understand Read More …
We have found the root cause but how do we correct it? The correction may seem easy at this point but how do we know it is just not a band-aid. My preference is to go back to the Fishbone diagram and use the same method we use in discovering the root cause to discover Read More …