Managing Customer Value
[arve url=”https://youtu.be/E0s_LjyrbCU” /] This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. Read More …
This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. It is a Read More …
[arve url=”https://youtu.be/fnfOkrvnu44″ /] This short video is one of an eleven-part series on Lean Marketing. You can watch the entire series in its entirety on YouTube at https://youtu.be/WLzCUThAQ18 or in short, approximately five-minute sections. The videos serve as an introduction in creating a Lean Marketing system. You can’t write and teach Lean Sales and Marketing. Read More …
Total Immersion Class With A Pass Guarantee For The New CEH v10 Certification One of the most sought-after information security courses is the EC-Council Certified Ethical Hacker v10 certification course. The techniques you will learn in this course are the same techniques used by malicious, black hat hackers. However, you will learn how to use Read More …
In my practice of Lean Marketing, I differ from the thought of Traditional, even Agile Marketing approaches. The more traditional methods of segmentation and appealing to the general masses narrowing people down through some sort of funnel or stages has never been what I might call my style. Even the Agile and yes Lean lingo Read More …
A marketing plan is not anything more than a hypothesis. It is the ability to learn from them and build on each conversation is what makes a plan plausible. Marketing Action Research is a step to developing an unbiased analysis of your marketing environment and focuses not just on practical information collection, but on analyzing Read More …