I have gotten out of the habit making as many mind maps as I once did. It is probably because the amount of books that I now have on Kindle. My current tendency is to highlight and make electronic notes in the book itself. It has replaced the post-it-notes inside the books on my bookshelf. Read More …
The Trust Equation Trustworthiness = (Credibility + Reliability + Intimacy) / Self-Orientation The above equation was a central part of a discussion with Charles Green, author of a series of books that have long been a favorite of mine. I own all of them and even have one in both print and audio. These books Read More …
Next week’s Business901 podcast is with Charles Green, author of a series of books that have long been a favorite of mine. I own all of them and even have one in both print and audio. These books seem to be timeless and never more on point than the present. Charles Book’s: Trust-Based Selling: Using Read More …
Research from Google and CEB titled The Digital Evolution in B2B Marketing provides new insight into buyer behavior, and it challenges the conventional wisdom. According to the study, customers reported to being nearly 60 percent through the sales process before engaging a sales rep, regardless of price point. – Forbes We have heard this many Read More …
Have you ever noticed how a founder can so naturally tell the organization’s story and how others flounder when given the opportunity. Last week I discussed this seeminlgy simple but so difficult task with author, Dan Portnoy. Dan recently wrote one one of the best introductions on how to tell your story as a For-Profit or Read More …
For almost 20 years, Craig used Trigger Event strategies to become a top sales performer at EVERY company that has hired him – including WorldCom where he was named the #1 salesperson within six months of joining the company. Craig has co-authored the book Shift!: Harness The Trigger Events That Turn Prospects Into Customers which Read More …