North America Dota Challengers League Launches

The initial season of the North American Dota Challengers League will officially launch this October immediately following the first Valve minor qualifier. The league will continue throughout the year while avoiding any conflicting dates with the DPC qualifiers. The Challengers League’s goal will be to create a semi-professional league within North America. The league will Read More …

Simple and Effective Way to Manage Reviews

I am presently conducting research on a new product offering by Visent Software, https://visentsoftware.com . They have been centering their work on trades such as Home Remodelers, etc. However, I thought the application for Consultants, especially speakers and workshop presenters, was ideal. Ask yourself… Do you accumulate a large number of emails at a given Read More …

A3 Project Scope Outline for Marketing

We are all enamored, with are tools, to include the latest canvases and maps. We always seek to find this deeper understanding or epiphany from creating a buyer persona, customer journey or stakeholder maps. These tools, though quite useful, are all strategic type tools. For me, I like to go in the weeds and work Read More …

Has Engineering Taken on a Trade Type Stigmatization?

Are you an Engineer at a Lean Manufacturer? Take a moment and offer a comment on LinkedIn: http://bit.ly/2zlhSPY [arve url=”https://www.youtube.com/watch?v=fYDqXUR21dU” /] In this day of innovation, design, etc. it seems to me that the role of engineering has taken on practically a trade type nomenclature. What attracted many of us to this discipline is the desire Read More …

Can Lean help Engineering be Sexy Again?

In this day of innovation, design, etc. it seems to me that the role of engineering has taken on practically a trade type nomenclature. What attracted many of us to this discipline is the desire to create things. Are engineers still considered at the cutting edge, innovative and entrepreneurial? I have used Lean Product Development as Read More …

Transitioning from Launch to Market Leadership

Ken Rutsky helps B2B growth company executives in Sales, Marketing, and the C-Suite to breakthrough, achieve and grow market leadership in new and existing markets. His clients not only lead, they improve key sales and marketing metrics like leads to revenue and opportunities to close. Ken has spent 20+ years in B2B marketing roles, launching the Read More …