When you think of mapping in Lean, your first thoughts are steered towards the tool of Value Stream Mapping. When I picked up the book, Strategic Lean Mapping, I had similar thoughts, another book on Value Stream Mapping. As I thumbed through the pages I found a very different approach. One that included Big Picture Read More …
Marketing with PDCA is about managing a value stream using PDCA (Plan-Do-Check-Act). Using the new SALES PDCA Framework throughout the marketing cycle will provide constant feedback from customers, and can only occur if they are part of the process. It is about creating value in your marketing that a customer needs to enable him to Read More …
Bob Petruska of Sustain Lean Consulting will be working his magic in his upcoming workshop at the 2014 Jacksonville AME Conference where you can participate and witness the hands-on Pizza Game. Learn the basics of value stream mapping (VSM) and create your own maps with metrics showing the potential benefits. You will gain practical Lean Read More …
I asked Vern Allee this question in a past podcast, “A lot of that work seems to have evolved into Value Networks. Can you explain and give a little background on Value Networks for me?” Related Podcast and Transcription: Mapping Value in Your Organization Her Answer below: Verna: Many, many years ago, in the early Read More …
Before the podcast, Design Think Your Way to Sales with Régis Lemmens,at Sales Cubes, we had a discussion about applying Service Design Thinking, Scrum and Agile to sales and marketing. The conversation turned into a discussion about this drawing on my website. It is reflective of a Scrum sprint. Scrum is an iterative, incremental framework Read More …
What would Dr. Deming Say? Dr. W. Edwards Deming advised us that a supplier is a partner and our relationships must be based on cooperation and trust. Adversarial relationships result in waste. Supplier relationships based on Dr. Deming’s teachings change fundamentally and, even better, both suppliers and customers win. Dr. Deming showed how customers and Read More …