Using your Marketing HourGlass to determine your Constraint

Another way of using the hourglass is to determine the number of prospects(inventory) that you need in each part of your hourglass. This is tremendous opportunity to really understand what is taking place in your process and will enable you to determine what is and what is not working. Where is your bottleneck or if Read More …

The Marketing HourGlass

This is a simplified version of how a hourglass would look. As you can see the natural progression of the flow (know, like, trust… flow to the right), the enablers or information to move the process forward is provided above each step. Taking a group of current customers, you can identify this in your current Read More …

Best Practices using Lean Six Sigma

Embarq Corporation’s General Manager of Process Excellence, Deron Ertel, was my guest on the Business901 Podcast. We discussed Embarq’s business process improvement initiatives and how they differed from other companies Lean Six Sigma initiatives. Particular attention was paid to the relevancy of Lean, Six Sigma and business process improvement in a down economy. This is Read More …

Fast Track Decision Making, A Rapid Problem Solving Method discussed on Business901 Podcast

On the Business901 podcast, I had the pleasure of interviewing Nancy Riebling, Director of Operational Performance Solutions and a Master Black Belt for the North Shore- LIJ Health System. Operational Performance Solutions is a division of the Health System’s Corporate University located at the Center for Learning & Innovation. North Shore-LIJ Health System headquartered in Read More …

Operational Excellence, Getting Started

This particular document covers Operational Excellence and how one would get started. Robert Stapp of OP-EX Direct Results was in the hot seat answering the questions. An excerpt from the transcript: “It’s when you decide that you want to move from being a good company to a great company. That’s when you say to yourself: “OK. Read More …

Lean Six Sigma Initiatives: Training and Mentoring at Northrop Grumman

Manny O. Laveria of Northrop Grumman Corporation was my recent guest on the Business901 Podcast. Manny is leading a new group of Black Belts in organizing continuous improvement activities focusing on Lean-Sigma initiatives including training and mentoring. He is also the coordinator for the Green Belt program with about two dozen candidates working on their Read More …