Managing Customer Value
We are what we repeatedly do. Excellence, then, is not an act, but a habit.” – Will Durant In the book The Practicing Mind: Developing Focus and Discipline in Your Life — Master Any Skill or Challenge by Learning to Love the Process, author Thomas M. Sterner uses some familiar patterns to practitioners of Mike Rother’s Read More …
People struggle with the Lean Marketing concept. Especially one that does not lead with Lean Startup type thinking. They struggle to see how problem-solving can be an effective approach to growing market-share. Using the problem/solution type approach causes a marketing effort geared towards a customer versus a collaborative approach. This goes back to that Goods/Product-Dominant Read More …
In a past blog of mine, Growing your Company thru SOAR, I discussed not replacing a SWOT Analysis but using SOAR when setting a vision. SOAR an Appreciative Inquiry, a Strength-Based tool sometimes can deliver differently and I think more challenging results at times. As you may know from previous blog posts, Not as easy Read More …
Michael Bungay Stanier is the Senior Partner of Box of Crayons, a company that helps organizations do less Good Work and more Great Work. He has written a number of books. His latest, The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever. helps to teach managers how to make coaching part Read More …
A special collection of Business901 podcasts on the subject of conversations. The collection totals over four hours and the guests are listed in the order of appearance. Joe McCormack is on a mission to help organizations master the art of the short story. In an age of shrinking attention spans, non-stop interruptions, floods of information, Read More …
According to Andy Molinsky, an expert on behavior in the business world, there are five key challenges underlying our avoidance tendencies: authenticity, competence, resentment, likability and morality. Does the new behavior you’re attempting feel authentic to you? Is it the right thing to do? Answering these questions will help identify the “gap” in our behavioral Read More …