Managing Customer Value
The Gemba Academy provides high quality online and DVD-based lean manufacturing training for individuals and groups. Ron Pereira, co-founder and partner, was my guest has more than 15 years experience in various manufacturing, supply chain, and senior leadership roles. Ron has held the titles of process engineer, engineering manager, master black belt, and director of manufacturing Read More …
A Lean Approach to Marketing Yesterday’s Post: The Pull in Lean Marketing: Edges (1 of 2) When I apply Lean to Sales and Marketing, I view Lean as a knowledge building exercise. It is the deeper understanding of the customer business that we achieve through the methods of PDCA and EDCA. We are exploring opportunities and Read More …
A Lean Approach to Marketing Lean processes have changed the way we think about manufacturing. It has become one of the most embedded practices of manufacturing and is based on these five core concepts: Specify value from the standpoint of the end customer by product family. Identify all the steps in the value stream for Read More …
Bryan Armentrout is the owner of The Food Leadership Group, a food safety and quality systems consulting firm. He has written a new book called The New Manager Mindset: How to Master the Four Secrets of Leadership that College Doesn’t Teach You which is about passing along what he has learned in over 20+ years as Read More …
I use a foundation of Training within Industry (people side) and the 6s approach (Data side) to implement an onboarding program. It is usually based on a 90 to 100-day cycle. An outline of the process is depicted below. 5s is a systematic corrective action technique to clean up, get organized and make this the way Read More …
This is a collection of Business901 Podcast Transcriptions that focus on Traditional Marketing concepts. Or, as we might say without Social Media component. Guest include Malcolm McDonald, Joe Pine, Laura Busche and many others. Traditional Marketing Stacks are a new way to organize your own publications, as well as any other publications that you find Read More …