Is Outcome-Based Planning being passed by Design Thinking, Lean Startup(TM), and the other Innovation chatter that we see? This focus is certainly deserving and a necessary component in today’s marketplace. Where the strength of an Outcome approach takes place is in understanding your customers, markets and most of all the people that you influence. Outcome-Based Read More …
A correct answer kills the creativity. See what happens when third grade students think there is a correct answer. From Elad Segev: I would be thankful if other teachers from other Countries will repeat this exercise and send me the results, I will publish these results in YouTube Elad1segev@gmail.com I found this video via tweet Read More …
Barry A. Berkus, A.I.A., UCSB and USC alumnus, is the founder and President of B3 Architects and Berkus Design Studio. He has remained on the forefront of design in the US and abroad for over forty-five years. His offices have spanned across the globe, in locations such as Malaysia, Japan and Australia, and have received Read More …
Midnight Lunch: The 4 Phases of Team Collaboration Success from Thomas Edison’s Lab was a book that fascinated me. Author Sarah Miller Caldicott, a descendant of Thomas Edison, innovation author and CEO of Power Patterns provides a look at how Edison’s collaboration methods can be used face-to-face and by virtual teams. Many of us struggle Read More …
Kansei/Affective Engineering is essentially the human side of product development. We are attempting to take customer’s feelings and convert them into our design. It is very much aligned with User Experience Design but more often used in product development firms and engineering departments versus Design firms and Web applications. More background is provided about the Read More …
Why don’t we hear about the emotional engineering discipline of Kansei? Why is that? As Design Thinking and Service Design have moved to the forefront in many organizations, we seem to have forgotten about this method. It is so unfamiliar, that I feel a need to define it first: Kansei is a Japanese term with Read More …