Using Job Methods to Sell Your Ideas

Most of us familiar with Training Within Industry know that the majority of the training in TWI has been in the area of Job Instruction. When we think about Sales, we immediately think about Job Relations. I think TWI offers a greater opportunity. We spend most of our time training sales and support people to Read More …

Should Projects Ever End?

Evan Leybourn pioneered the field of Agile Business Management; applying the successful concepts and practices from the Lean and Agile movements to corporate management. He keeps busy as a senior IT executive, business management consultant, non-executive director, conference speaker, internationally published author and father. In this podcast, Evan breaks new ground and challenges the notion that projects Read More …

5 Core Sales Concepts of Lean Thinking

When introducing Lean Thinking many of us would start with the five core concepts of Lean depicted in the classic books, The Machine that Changed the World and Lean Thinking by Womack and Jones. The basic thought process goes something like this: As value is specified, value streams are identified, wasted steps are removed, and Read More …

OODA Loop and NLP?

What sort of answer would you think I would get when comparing the OODA Loop to NLP or the long name, Neuro-Linguistic Programming. I asked that question of  Tom MacKay, the founder of MacKay Solutions. Tom trained as a psychologist and in NLP in 1990 and since then  has become one of the most respected Read More …

Would you create a Marketing Plan for me?

I wrote this several years ago and ran across it last night. It was a request from someone that wanted me to create a marketing plan for them. My response is below. I did attach a PDF of the Business Model Canvas with it. Dear Entrepreneur, Thank you for the interest. You have a fantastic Read More …

How does Design Thinking compliment Lean UX?

Related Podcast and Transcription: Applying Lean to UX Joe:   You talk about Design Thinking as complimenting Lean UX? Can you expand on that? Jeff: I think there’s a misunderstanding of Design Thinking than perhaps — but Design Thinking, it’s not a methodology for making things pretty. In fact, what it is is a way to Read More …