thru Adaptive Marketing Practices
Natalie J. Sayer is the owner of I-Emerge, an Arizona-based global consultancy, and co-author of Lean For Dummies. She has traveled the world extensively, working with leaders in English and Spanish, to improve their daily lives, businesses and results. Natalie began studying and applying Lean in the automotive industry, in the US and Mexico before Read More …
I have been actively engaged the past month and taking my self-study efforts from a new organization, Interaction Design Foundation. At the present time I am participating in two classes, Design Thinking and The Psychology of Online Sales. I have been enjoying and learning from both. I encourage you to read the press release from Read More …
John Goodman, Vice Chairman of Customer Care Measurement and Consulting (CCMC), has published scores of articles including “Using Service to Grow the Top Line” in the AMA Journal, 8 articles in Quality Progress as well as BrandWeek, the American Banker and Marketing News. Business Week credits John’s research for creation of the GE Answer Center, Read More …
Author Julie Dirksen discusses how to use storytelling during the The Learner’s Journey. Julie is the author of Design For How People Learn (Voices That Matter. Related Podcast and Transcription: A Path to Better Learning Joe: How does storytelling take a part in learning? It’s not really in your book as much. You always hear Read More …
Author Dave Powers offers a practical approach to sustaining long-term growth. The Curve Ahead: Discovering the Path to Unlimited Growth describes how growth companies can build innovation into the rhythm of their business operations and culture using design thinking, prototyping, business model design and other Innovation Power Tools. This podcast is not just for established Read More …
I always use a terminology that you need to be playing in the customer’s playground. What I mean by that is that you or your organization need to be participating in the activities where your customers are participating. That point of use or where they are trying to get their job done. I asked Joe Read More …