thru Adaptive Marketing Practices
Faster, Better, Cheaper seems to be a mantra for Lean people. I decided to join the crowd for once and create a Lean Marketing plan with those thoughts in mind. It is simple enough and more effective than you may think. Give it a try!
Natalie Sayer, the owner of I-Emerge, an Arizona-based global consultancy, and co-author of Lean For Dummies. Natalie began studying and applying Lean in the automotive industry, in the US and Mexico, before it was formally known as Lean. She has trained, coached, mentored and rolled up her sleeves to implement Lean in organizations ranging from Read More …
Looking for the next silver bullet to propel your sales effort to the next level? Do you want to post a video series like Will It Blend? by Blendtec and have your efforts go viral? Maybe you are only looking for a few buzzwords that will stay on the tip of everyone’s tongue. Better yet, Read More …
When we set out to improve something we use some sort of process. Many of us use PDCA (Plan – Do – Check – Act) or a variation of it for incremental improvement. When we are looking at breakthrough improvement, you will find different schools of thoughts. My favorite is a variant of PDCA, which Read More …
The Business901 Blog hosted an abridged version of our Leans Sales and Marketing online workshop. This is a podcast or the audio only version of the Monday through Saturday posts. Each day, the blog post includes a brief introduction, short video, workbook page and recommended reading. On Monday, February 11th, the program started and followed Read More …
Change initiatives often promote customer success as a priority but put all the attention on improving process. That’s fine, but it only improves performance on 1 of the 8 Dimensions. Like tuning up one of the eight cylinders on your engine. Learn about how to integrate the other 7 and get stunning, sustainable results. This Read More …