thru Adaptive Marketing Practices
Understanding Respect for People/Customers Most of us will agree when it comes down to the actual purchase decision, it is seldom the best functioning item that gets purchased. Rather, it is a combination of other factors including the other two legs of value; social and emotional. For example, it is why we choose a known Read More …
The fields of remote collaboration, global teams and managing wide-scale organizational change are becoming common place. Nancy Settle-Murphy appeared on the Business901 Podcast, Spanning the Globe for Team Success to discuss some of key components needed to lead these teams. Below is a transcription of the podcast. Nancy’s new book is Leading Effective Virtual Teams: Read More …
In the research paper, Relations between Lean Management and Organizational Structures, the authors came to this conclusion: Lean management can be a very effective management method, but, as the practice shows, it must be treated as a holistic approach directed to changing the whole company. Having the knowledge about the principles of the method, there Read More …
A service-centered view is inherently customer oriented and relational. – One of the ten foundational principles of SD-Logic When asked, most organizations will say they are customer centered and/or service centered. However, many of us have a problem even defining what that means and as a result putting it into actual practice. In The Service-Dominant Read More …
Dr. Deming and Curious Cat blog author, John Hunter has published a new book, Management Matters: Building Enterprise Capability that can be found on his website. I interviewed John about his book, which you will hear next week. I extracted a short portion of the audio where John discusses adding two new deadly diseases of Read More …
When I first started working years ago there seem to be a fairly prescriptive way of doing things. In sales: We used Rackman’s SPIN Selling techniques and of course, we did this with the decision maker. In Marketing: We looked at three different lead generation techniques – Public Relations, Advertising and Referrals. In operations: We Read More …